All about the guest directory

It belongs into every hotel room, like the little chocolate treat on the pillow or the free bottle of water as a welcome gift: the guest directory.

It is every hotel's medium to present itself to its guests. This allows him to gain a first overview of the hotel, the region and other offers and activities. But what exactly should a guest directory contain and how should it be designed so that the guest will actually browse through it? How can the guest directory be turned into a communication tool that becomes an active part of customer retention efforts? And how can digital tablet solutions create additional value for both hotels and their guests?

Our blog posts series provides useful answers to these questions: 

Part 1: Guest information: what hotel guests are really interested in

Part 2: 8 types of must-have content for the guest directory

Part 3: How to create a guest directory in 5 steps

Part 4: Creative ideas for an engaging guest directory  

_{- Published on July 1 , 2014}