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Room Service Benchmark Report 2026

The top 25% of hotels generate €257 per room per year from room service. The median generates €99. A 200-room hotel at the median leaves €31,000+ on the table annually.

This gap isn't about location, brand, or budget. It's about six operational decisions most hotels aren't making.

Your room service is not broken. It’s under-optimized.

You probably have a sense of how your room service is performing. This report will tell you if you're right.

Based on real data from 500+ hotels and 200,000+ orders, it benchmarks everything that drives room service revenue : order volume, basket size, menu conversion, pricing, decline rates, digital funnel performance, and staffing patterns.

And it's free.

A few things the data found:

swatchbook Hotels that add photos to main courses see 27% more orders.
cart-plus Including modifiers like sides and add-ons increases average order value by 29%.
cheeseburger While 91% of hotels offering a burger receive orders for it, 29% don’t.

 

There's a lot more where that came from. Download the free benchmark now!

 
 
 
 
Download the Free Benchmark