The Morgan Hotel and SuitePad: Cutting Costs, Adding Value

3500 €

additional breakfast revenue

2500 €

avg. housekeeping savings

3 min 40 s

average session duration

Introduction

At The Morgan Hotel, located in the heart of Dublin’s colorful Temple Bar district, smart service and genuine hospitality is always what comes first. The hotel began its cooperation with SuitePad in 2018 and, in 2023, switched to SuitePad’s performance model—paying only based on actual usage—while adopting in-room tablets across all 168 rooms to modernize communication, drive guest engagement, and support sustainability goals.

A key driver of this model’s success has been the Green Option, which allows guests to skip room cleaning. With an average of 2.1 Green Option bookings per room per month, refinancing the tablets through savings alone has been easy and cost-effective for the hotel.

With the introduction of the SuitePad Stay Manager feature in March 2025, The Morgan gave guests the freedom to manage stay-related choices, such as skipping housekeeping or booking breakfast directly from their in-room tablets. What began as a service upgrade quickly turned into measurable improvements across guest interaction, cost efficiency, and revenue generation.

And within 4 months, The Morgan saw 188 additional breakfast bookings through the feature, while the Green Option led to monthly housekeeping cost savings averaging €2,500. Guest engagement also proved consistently high, with an average session time of 3 minutes and 40 seconds per guest.

About The Morgan Hotel

The Morgan Hotel is a four-star boutique property offering 168 stylish rooms in the center of Dublin. With its bold interiors, vibrant atmosphere, and central location, it attracts both international travelers and business guests looking for comfort with character.

Beyond design, the hotel places a strong focus on operational excellence and guest satisfaction. Following a full redesign in March 2025 and with ongoing design updates, The Morgan continues to refine its guest experience across every touchpoint. As a forward-thinking property, it has long explored digital innovations to enhance service while maintaining a personal touch, making SuitePad a natural next step in their strategy.

A Modern Way of Hospitality

Before adopting SuitePad, The Morgan Hotel relied on printed directories and manual communication to inform guests about available services. This traditional setup made it harder to promote upsells like breakfast or encourage eco-conscious behaviors such as skipping daily cleanings. The team sought a digital solution that could centralize communication, reduce paper waste, and empower guests to make informed choices during their stay. At the same time, they needed to ease operational workload, particularly around housekeeping and guest service requests.

SuitePad provided that solution with features like the Green Option to reduce unnecessary room cleaning and Stay Manager to support upselling and personalization. The tablets not only streamlined processes but also gave guests a convenient and engaging way to interact with the hotel. And interact they did. The hotel records an average session duration of 3 minutes and 40 seconds per guest, with over 5,000 page views across all tablets each month.

Cutting Costs, Adding Value

While the introduction of modern tools undoubtedly elevates the guest experience and prompts guests to interact, they also contribute to reducing operational costs and increasing overall revenue. This is exactly what happened in 2025 at The Morgan Hotel.

In just five months, the hotel generated more than €3,500 simply by promoting their breakfast upsell through SuitePad’s Stay Manager feature. This translates to approximately 188 additional orders.

Breakfast revenue is only one side of the coin. The other is the cost and resource savings driven by sustainability. The hotel offers guests the option to skip unnecessary room cleanings via SuitePad’s Green Option. In 2025, the Morgan skipped a total of 2128 room cleanings, saving an estimated €2,500 per month based on an average cleaning cost of €8.

Together, these results show how a single in-room solution can impact both the top and bottom line, supporting revenue growth while driving sustainable savings.

"We’d been talking about moving away from paper directories for a while, but it was important that whatever we introduced actually added value, for both the guest and our team. SuitePad felt like the right fit from the start. It’s simple to use, easy to manage, and genuinely helpful for the guest." Sean Sinclair, General Manager at the Morgan Hotel

What surprised us most was how quickly guests started engaging with the upselling features. The breakfast bookings came in steadily without us needing to push. It just made sense in the flow of the guest journey.

Sean Sinclair

General Manager at The Morgan Hotel

A Forward-Thinking Future

The Morgan Hotel has always stood out for its bold style and commitment to exceptional guest experiences. Through its collaboration with SuitePad, the hotel has taken that commitment even further by combining smart technology with genuine hospitality. The results speak for themselves: increased revenue, significant cost savings, and stronger guest engagement. This collaboration highlights how forward-thinking hotels like The Morgan are shaping the future of hospitality, where digital convenience and standout service go hand in hand.

The Morgan Hotel & SuitePad

SUITEPAD AI